What is The Most advanced Live Streaming System?

 

MAXIMIZE YOUR VIEWERSHIP-GROWTH

Distribute all your media to all platforms,

viewers, countries and devices - with one click.

Create and manage video assets, audio assets, gallery images, archives, navigation structures, channels, live-events, series, categories, watermarks, linear streams, broadcast schedules, ad campaigns, live-recordings, social media distributions, podcast automation and hundreds of automated workflows for your media distribution.

Put your distribution, publishing and monetization on auto-pilot and let the Media Cloud work for you! Do within minutes what used to take hours, days or even months. Manage yourself what used to require developers, programmers, producers and designers.

The Best Live TV Streaming Services With the Best Live Streaming Platform

With Lightcast, you get the best live TV streaming services that allow you to capture more viewers, more leads, and more revenue! You can publish all your live stream events and linear live streams to your websites, media campus, mobile apps, YouTube Channel, Facebook Page, Roku Channel, FireTV App, AppleTV, and other OTT publishing properties at the same time - with one click. All of this is possible with Lightcast's Media Cloud, the award-winning, best live streaming platform available today.



broadcast live stream events and linear live streams - from any location, any encoder. Use any bitrate, any resolution and stream to any device, screen, player and platform.

Your Live Streams on EVERY Platform!

With Lightcast's live streaming software, you can instantly publish live stream events and linear live streams to all platforms!



1. Websites: embed our customizable live-players, use your own player or build dynamic content with the LightcastAPI on your websites.

2. Mobile: embed our responsive and device adaptive live-players or integrate your live stream events and linear live streams in your mobile apps.

3. OTT / ConnectedTV: integrate your live stream events and linear live streams into your TV Apps, or let us do it for you.

4. Social Platforms: instantly publish your live stream events to Facebook Live, Facebook App or YouTube Live to capture additional viewers.

5. Online Media Campus: use your own, or take advantage of Lightcast's complimentary live-stream campus in your custom branding.

4K & TV Quality Live Streaming Services

In order not to lose viewers, all 4K content needs to be optimized for fast loadability.


At the same time, viewers who are unable to load or sustain a 4K version without re-buffering need to be able to load lower bitrate versions of the stream.

Multi-bitrate delivery via global CDNs is critical in order to build and sustain growing viewerships.

Stream to YouTube "At The Same Time"

The Lightcast.com MEDIA CLOUD allows you to publish your live-events to YouTube instantly, in one single step.

No need to use "one-or-the-other" and lose out on viewerships. No need to exclude platforms. Connect them all and use them all without compromises.

Just point your live-encoder to the nearest SuperPOP (Access Point) of the Lightcast MetaCDN and the Lightcast MEDIA CLOUD will distribute your live-streams to leading social platforms such as YouTube automatically.

Leverage the tools in your Lightcast MEDIA CLOUD Account

The Lightcast MEDIA CLOUD is an advanced “Online Video Platform” (OVP) and Content Delivery Network" (CDN). Its user-friendly Media Management System and a high-end transcoding service for instant multi-platform delivery, allows publishers to maximize their viewership growth. Maximum device compatibility and viewership growth is a strong-suit and focus of the Lightcast MEDIA CLOUD.

Leverage the multitude of tools which come with your Lightcast MEDIA CLOUD Account: Channel Managers, Archive Managers, Metadata Managers, APIs, DRM Services, Media Stats Center, Live Event Managers, Cloud Playout Systems, Live Recording Services, Publishing Automation and much more.

Multi-Platform Distribution

Our award-winning, user-friendly Multi-Platform Distribution System allows publishers to achieve instant distribution to all ConnectedTV, mobile and web platforms in a matter of minutes. Connect your existing websites and apps, or ask the Lightcast.com App Dev Division to build new websites, mobile apps or TV Apps for you. Publishing to more platforms, websites and apps automatically means reaching more viewers.

MONETIZE with Lightcast

Monetize your growing viewership by using different revenue strategies and new opportunities. Whether you are donation-based as a NPO, or you need to sell your content at a subscription fee - we have the most suitable solution for you. Looking for advertising revenue but let down by video ad networks? Read about how to cut out the middle-men to increase your share of the advertising revenue.

Maximize media revenues. Optimize your "return on media":

AVOD - Advertising Revenue

You have options! The choice is yours:

1. Serve video ads of your own direct advertisers and sponsors. Set your own prices and collect revenue from them directly. The Lightcast.com AdServer will allow you to upload, manage and serve your own video ads across all of your media publishing properties: websites, mobile apps, OTT / ConnectedTV Apps and social apps.

2. Become an approved publisher with the first ConnectedTV AdNetwork and get paid the big bucks!

3. Integrate ad-feeds from leading video ad networks on your web players, mobile apps and TV apps.


SVOD - Subscription Revenue

Build residual revenue streams through subscription services for your live-events, linear live-streams (24/7), or on-demand archives.

Charge a monthly fee of your choice from subscribers for accessing your premium content accross all your media publishing properties: your websites, mobile apps, TV Apps (OTT / ConnectedTV) and even social apps.

Building reliable revenue streams you can count on will provide you with the freedom to grow and accelerate your media business. Learn how.


TVOD - Transactional Revenue

There are plenty of website templates and store systems / eCommerce tools which offer the backend for pay-per-view transactions.

Using Lightcast.com Dev Tools & APIs, you will be able to integrate all your media, your archives, channels, streams into any of your existing, or future, websites or apps with pay-per-view store system integrated.


Business Plan: Find Your Ideal Strategy

Lightcast.com has all the technology tools and services available to build, and to integrate, any monetization model into your websites, mobile apps, social apps and TV apps. But there is no "one size fits all" when it comes to your business plan and revenue strategies. You may not need to monetize your media assets. So let's clarify a few questions first:

What are the goals of your multi-platform publishing strategy? Presumably to maximize viewership growth. Correct? But why build a growing viewership? Is it to:

  • Spread a message? (you may not need monetization)
  • Educate and inform the public? (you may not need monetization)
  • Promote your company’s products and services? (you may not need monetization)
  • Monetize your content via advertising?
  • Monetize your content via subscriptions?
  • Monetize your content via PPV transactions?

Or all of the above? If the later three are part of your business plan, then you landed on the right page.

How many other OVPs and CDNs have asked you these questions in order to assist you in finding the most effective solutions to your goals and strategies?

Discuss all monetization options with one of our Streaming Media Specialists and develop a revenue strategy that is right for you and will build your media business on a solid and sustainable foundation.

Lightcast's OTT Advertising Platform

Whether you are educating the public, spreading a message, promoting your products or monetizing your media content: accelerating viewership growth is the key to success. Here are the facts: the competition between apps and media channels is growing across all platforms. It has become increasingly important to make apps and brand stand out, gain visibility and attract viewers. There is no way around it any longer: you have to advertise, and Lightcat's OTT Advertising Platform is a great choice!

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